Market uncertainty is nothing new. Investors have long sought out assets that not only preserve value during times of turmoil but also help mitigate portfolio risk. Traditionally, gold has held that prestigious “safe haven” title for thousands of years. In recent years, however, Bitcoin has emerged as a possible alternative—often touted as “digital gold.” As markets face potential crashes and economic shocks, a pressing question remains: which asset, gold or Bitcoin, will perform better during market downturns? This article explores the historical role of gold, examines the rising claims of Bitcoin’s safe haven properties, reviews empirical research, and compares their potential performance during crises. Introduction During periods of financial stress—from geopolitical crises to global pandemics—investors scramble for assets that maintain or even increase in value when traditional equities and bonds falter. Gold, with its millennia‐long history as a store of value, is renowned for its...
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